1. Introduction

Welcome to Homa. We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, share, and protect your information when you use our website, platform, and services—including our AI assistant chatbot.

By using our services, you agree to the practices outlined in this Privacy Policy.

2. Information We Collect

2.1 Personal Information You Provide

When you interact with our services, we may collect the following information you voluntarily provide:

• Name

• Email address

• Phone number

• Physical address or zip code

• Demographic information (e.g., age or birthdate)

• Preferences or interests related to real estate

2.2 Information Collected Automatically

When you use our platform, we may automatically collect:

• IP address

• Browser type and version

• Device type and operating system

• Referring URLs

• Pages visited on our site

• Time, date, and duration of your visits

2.3 Information from Third Parties

We may receive personal information from third parties, such as social media platforms or data partners, if you link or interact with those services through our platform.

3. How We Use Your Information

We use your information to:

1. Provide and improve our services, including the AI assistant chatbot

2. Respond to inquiries and provide customer support

3. Personalize your experience and deliver relevant content

4. Send newsletters, updates, and marketing communications (with your consent)

5. Analyze site performance and user behavior

6. Fulfill legal obligations

7. Enable automated suggestions or responses through our AI assistant (note: these are generated without human review)

3.1 Legal Basis for Processing

We process your personal data under the following legal bases:

• Your consent

• The need to perform a contract or service you’ve requested

• Our legitimate interest in improving and securing our services

• Compliance with legal obligations

4. Sharing Your Information

We may share your information with:

• Service Providers: Third-party vendors who assist with operations such as hosting, analytics, or communication

• Data Partners: Vendors that help deliver real estate information or data services (e.g., MLS data providers or aggregators)

• Legal Requirements: Government or regulatory authorities when required by law

• Business Transfers: If our company is involved in a merger, acquisition, or sale of assets

We do not sell your personal information to third parties.

5. Data Security

We take reasonable steps to protect your personal information using encryption, secure servers, access controls, and periodic audits. However, no system is completely secure. We cannot guarantee the security of information transmitted to or from our services.

5.1 Data Retention

We retain your information only as long as necessary to provide our services or as required by law. After that, we securely delete or anonymize the data.

6. Your Rights

You have the right to:

• Access the personal information we hold about you

• Request corrections to any inaccurate or outdated data

• Request the deletion of your personal information

• Withdraw your consent or opt out of marketing communications

To exercise these rights, please contact us at contact@tryhoma.com.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze usage, and deliver personalized content. You can control or disable cookies in your browser settings, but some features of the site may not function properly as a result.

8. Children’s Privacy

Our services are not intended for children under the age of 13. We do not knowingly collect or store personal information from children under 13. If we become aware that we have done so, we will delete the information immediately.

9. Acceptable Use and Intended Audience

Homa’s platform is designed for use by individual consumer home buyers. Real estate agents, brokers, or industry professionals may not use the platform for commercial, competitive, or disruptive purposes.

By using this platform, you agree not to:

• Use the service to evaluate, monitor, or challenge it for competitive purposes

• Pretend to be a consumer home buyer if you are not one

• Interfere with, disrupt, or harm the platform’s functionality or user experience

• Use automated scripts, bots, or scrapers to extract data from the platform

We reserve the right to suspend or terminate access to any user misusing the platform.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Your continued use of our services after changes are made constitutes your acceptance of the updated Privacy Policy.