Homa vs Homes.com (2026): Why "Your Listing, Your Lead" Costs Buyers More

The Homes.com alternative that keeps a licensed broker on your side.

Written by

Arman Javaherian

Published

Homes.com markets itself as the portal that puts the listing agent front and center. It's a nice pitch, but it leaves buyers in the same place every other portal does — in a traditional agent-led transaction with a 3% buyer's agent commission baked into the price. And if you decide to go direct to the listing agent, that's usually just as bad since in most cases, the listing agent will pocket both sides of the commission once they realize you're not working with a buyer's agent. Homa instead uses AI and expert guidance to help you through every step of the process, while also getting you back up to 2% of the purchase price that would otherwise be going to a traditional agent.

The Short Answer

Homes.com is a listing site that promotes the listing agent. Homa is a complete buying platform that flips the traditional model on its head. On Homes.com, you'll still be paying a traditional commission. On Homa, you'll pay a simple 1% and keep the rest of the money in your pocket.

What Homes.com Actually Gives You

Homes.com is owned by CoStar Group and has been rebuilt to surface the listing agent on every property page — part of their "your listing, your lead" pitch to agents. For buyers, the experience is similar to other portals: you browse, you save favorites, and when you're ready to act, you contact an agent. The difference is which agent: Homes.com pushes you toward the listing agent rather than a buyer's agent, which creates its own complications around representation.

What Homes.com offers

  • MLS listings with rich property detail

  • School, neighborhood, and commute data

  • Mortgage and affordability tools

  • "Your listing, your lead" model (contact the listing agent)

  • Market trend reports

What Homa Actually Gives You

Homa is a modern home-buying platform built for buyers who want to move fast, save money, and stay in control. Instead of handing you off to a traditional agent, Homa gives you the tools, data, and licensed broker support to complete the entire purchase — from first search to final signature. It's not a listing aggregator. It's not a traditional brokerage. It's the future of home-buying.

What Homa offers

  • Full home search with real-time MLS data

  • Automated scheduling to tour homes instantly

  • Licensed broker support at every step

  • Dedicated closing coordinator

  • Transparent pricing data so you know what price to offer on each home

  • A guided workflow that walks you through every stage of the purchase

  • Simple 1% fee instead of a 3% buyer's agent commission


A licensed broker who represents you, not the seller

1% fee with up to 2% cash back at closing

Your contact info is never sold to agents

Real-time MLS search

AI-powered home pricing built for buyers

Book tours directly, no lead handoff

Dedicated closing coordinator


A licensed broker who represents you, not the seller

1% fee with up to 2% cash back at closing

Your contact info is never sold to agents

Real-time MLS search

AI-powered home pricing built for buyers

Book tours directly, no lead handoff

Dedicated closing coordinator

The Bottom Line

Homes.com rethought the portal model to favor listing agents. That may benefit the industry, but it doesn't change the economics for buyers — you're still inside a traditional transaction with a 3% commission embedded in the price. Homa rethinks the model for you. A flat 1% fee, licensed broker support on your side, and a guided workflow that takes you from search to close. About $10,000 back in your pocket on a typical $500,000 home.

Frequently Asked Questions

What's wrong with the "your listing, your lead" model?

Why is contacting the listing agent risky?

How does Homa's 1% fee compare to going through Homes.com?

Does Homa have the same listings as Homes.com?

Find your home.
Get up to 2% back.

Search homes, schedule tours, make smarter offers, and get thousands back at closing with Homa

Find your home.
Get up to 2% back.

Search homes, schedule tours, make smarter offers, and get thousands back at closing with Homa

Find your home.
Get up to 2% back.

Search homes, schedule tours, make smarter offers, and get thousands back at closing with Homa

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